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Shooting a speech more than an hour and 40 minutes long is a great leg exercise.  

Share the video with friends and family. For new patients who mention their favorite part of the video when making their appointments, Dental Associates For Kids Only will give them a 15% [...]

To avoid interviewing a CEO in an office, we re-arranged a hospital room to serve as a more compelling background.          

Four days later, the video includes almost seven million views

I think the ad’s goal was to make me hungry not disgusted.

Twitter now is more work than party.

My true legacy will live on only with family.

Video is not dessert in case someone stays around long enough.

The hope is if you're not always talking work and are willing to discuss life's everyday events, you make that personal connection and that may one day bring you business.

In the end, my answer boiled down to branding.