Media Training: Answering Reporters’ Oddball Audibles

  The psychologist we sent to appear on a morning TV news show did not expect the anchor by her side to start the interview by asking about her plans for Christmas dinner. We scheduled her [...]

Media Relations: Don’t Make Journalism A Back-Up Plan To Acting Or Modeling

You can post pictures of yourself appearing pleasant, professional and pretty without the come hither look.

Media Relations: Good Morning Arizona Interviews Our Client: See Steve’s Suit

This is our client Steve. See Steve’s Jacket:  I’ve seen TV guests wear jeans and polo shirts. Some appearances may justify such clothes. But Steve was discussing a very serious subject. This was [...]

Serving Up Media Relations For Restaurants

Restaurants thinking strategically can supply the media and internet with other types of news stories.