Public Relations: The Day Amazon Delivered Us Free, Same-Day Printer Ink

The printer we purchased less than a month ago ran low on ink. We needed to print important papers for a meeting the next day. We planned to drive to Target or OfficeMax to buy printer ink, but [...]

Crisis Communications: Target Must Tread Carefully With Its Confidence About PIN Data

In the company’s effort not to create panic, it must still lay out the realistic possibilities for customers

Target and Breastfeeding: How to Communicate a PR Problem Internally

Get the word out to your employees quickly.