Public Relations: Be Politely Persistent

Some media outlets make it maddeningly difficult to find the appropriate person to pitch a story idea to.

Media Relations: Three Sisters, Three Rabbis And CBS5

In this business, you must have much chutzpah

Media Relations: You Should Know A Reporter’s Shift

When preparing pitches to reporters, consider their shifts. Their shift, even the particular day he or she is working, can impact the positive or negative position taken on a pitch.

Media Relations: Be A Nag … To Your Clients

Ensure your clients understand your business relationship will include days of constant communications.

PR Pros: Don’t Stalk The Media

Your idea didn’t make the cut. You can’t expect all of them to hit the air or show up in print.

Media Relations: We Press For You Not To Write “Press Release”

Press release not only seems unnecessary, but the words may actually negatively impact a pitch's success.

Media Relations: Who’s Your Daddy? Editors And Producers Are!

Editors and producers often wield the wand of power

Media Relations: Reasons You May Want To Pitch Your Story Idea A Different Day

No matter how strong your story pitch to the media, you may get pushed aside for the following reasons.