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Pitches To Ditch: Don’t say Hi ya! to my husband!

Greetings and salutations from The Flip Side Communications!!!!!! When you email pitches to journalists, try to immediately grab their attention. One way is to make the email personal. Some PR [...]

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Publicizing Business: The Sky Has Its Limits

Technology is wonderful. It allows PR pros to be completely connected. It allows the media to broadcast their reports from nearly every corner of the Earth. But depending on technology too much [...]

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