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Too many businesses continue to disappoint us with how they handle tough questions.

Social media channels often are better ways to communicate than websites, and it would be refreshing if more companies didn’t leave those options out in the cold.

Don’t let reporters or others interrupt you.

We attempted to strike the correct balance between being strategic and accurate.

On one hand, Toyota’s statement takes the proper road in detailing how the company has changed and how those changes place a supreme focus on consumer safety issues. On the other hand, the U.S. [...]

PR pros without newsroom experience may have suspected some of this. You don’t dare speak it publicly

Business videos are not ambush interviews.

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This letter is still one step ahead of many other businesses. And moving companies from robotic to personal communications takes one long step at a time.

Look around at life surrounding you without looking down once at your smartphone.