Some PR Pros Are Similar To James Bond
You might have a license to kill … your own pitch.
Media Relations: 10 Reasons To Love TV News Producers
Producers won't hesitate to tell you which reporters popular with the public are actually quite lazy.
Some People Called Our Ragan.com Article Mean-Spirited And Claimed We Have No Idea What We’re Talking About
Instead of some of these PR pros seeing this as an opportunity to question conventional wisdom and, at least for a split second consider a change of course, they decided the better approach was [...]
Take It From A Reporter: Some PR Pros Are Stuck In Past
If you write “For Immediate Release,” I assume you still type “www” before URLs and get your oil changed every 3000 miles.
Public Relations: Alligators On Reality TV Can Teach PR Pros Something In A Snap
If the public generally views a client as someone who viciously feeds off others, portray him as a victim of circumstances. If the public fears a client, transform that fear into fascination. If [...]
Media Relations: Be A Nag … To Your Clients
Ensure your clients understand your business relationship will include days of constant communications.
PR Pros: Don’t Stalk The Media
Your idea didn’t make the cut. You can’t expect all of them to hit the air or show up in print.
Media Relations: Pitching Stories About “Old” People In This Day And Age
Some media outlets will approach with closed minds pitches about senior citizens.
Media Relations: We Press For You Not To Write “Press Release”
Press release not only seems unnecessary, but the words may actually negatively impact a pitch's success.
Media Relations For Businesses: Journalists Have A Need For Speed
Journalists don’t often care about your schedule and the game of musical chairs you must play to meet their requests.alists have a need for speed.