Video Production: The Day I Bled On Live TV
After days of covering a hurricane on the coast, we drove hours to return to the news station. I felt at ease, the hard work in the rearview mirror and no new deadlines in sight. I felt [...]
One Of The Most Effective Ways To Get News Coverage
Listen to Keith, during an industry conference, talk about how commenting on breaking news is one of the strongest opportunities to show your expertise to the news media.
10 Tips To Lose Credibility With News Media
Make major shifts in key messages within short periods of time. Make statements that don’t match actions. Prohibit certain news outlets from attending media briefings. Ask reporters to profile [...]
Media Training: TV Anchor Talks Nudity, Gets Mixed Up
People often prepare extensively for news media interviews but sometimes are surprised how much an interviewer does not know.
Public Relations: 14 Statistics About The News Media
Source: Pew State of the News Media 2013 In local TV, sports, weather and traffic now account on average for 40% of the content produced on the newscasts studied while story lengths shrink. [...]
Media Training: 8 Reasons Businesses Fear The Media
During media training, participants shared with us these eight negative statements about news media.