LeBron The Media Training King

The fact LeBron can calmly draw up such answers after feeling the heat from critics shows why, in this particular instance, he displayed skills of a media training king.

Is Call To Action Always Needed With Business Video?

We’re afraid some organizations take the call-to-action concept too literally or, better put, in only its conventional form.

Shooting Video: Don’t Invite Too Many People Into Bed

We believe with video, less is often more.

Shooting Video: Apple’s Emotional Ad Steals Game 6

Why