Zero in on one great pitch at a time

Take the public relations pro who starts off her email: “I have some timely story ideas that your viewers might have interest in hearing more about. Any of the story ideas listed below can [...]

A Pitch to Ditch

A timely topic these days involving children is bullying. Stories of bullying leading to tragic circumstances seem to be appearing on a regular basis across the country. This is an important [...]

Improving Lives One Pitch at a Time

Some pitches hold more significance than business or the bottom line. Groups often send emails to media to raise awareness about health issues. It seems many months are called an “awareness [...]

Hello, is it me you’re looking for?

“Hi” and “Hello” are some of the most powerful words in language. Say them with emotion, you express how excited you are to see an old friend or relative. Say them just [...]