Media Outlets Sometimes Screw You
The media, no different than any other industry, have its members which promote dysfunction.
What I Learned From Media Training With A Healthcare Company
Imagine the challenges healthcare companies face when trying to share in short, interesting sound bites their complex stories.
Media Relations: No Jacket Required For Our Client On 12 News
When the media interviews you, dressing for success means dressing properly for the occasion.
Video: It’s too easy being green
"A green screen can make your brand feel blue."
Your screaming turns me off
An HR manager in a satellite office sends an email to employees about changes in building security stemming from a corporate office mandate. The tone of her email is hostile and employees feel [...]
Are Job Interviews Killing Your Employment Brand?
The job interview is the face of your employment brand to prospective employees. It can either breathe life into your brand or extinguish any sparks that attract an applicant to your company in [...]
Social Media: Be a person, not a salesperson
Part 3 in a series: Keith speaks to the Phoenix Public Library’s Leadership Academy participants about why if you put on way too much makeup, he may Tweet about you.
Embracing the Social Media Blues
Part 2 in a series: Keith spoke to the Phoenix Public Library’s Leadership Academy participants about embracing and responding to social media comments that are not always positive. Here is [...]