0 By Loren Yaskin In Media Relations, Public RelationsPosted August 7, 2013VIDEO: TV Reporter: PR Pros Don’t Always Get ItThe Flip Side interviews investigative reporter Vicky Nguyen of NBC station KNTV about businesses and PR pros pitching her stories. READ MORE
0 By Loren Yaskin In Fight For YourselfPosted February 5, 2013Our Interview With Los Angeles Times Healthcare Columnist About Handling Hospital Bills. It’s Complicated!A hospital may provide great service, but how do you know if it’s charging a fair price? READ MORE
0 By Loren Yaskin In Fight For Yourself, Social MediaPosted October 18, 2012After Appeal And Letter, Health Insurance Company Offers CoverageHealthcare is a significant issue affecting Americans. After writing our blog, others shared their stories. Social media allows us to collaborate on our discussions and realize we often share [...] READ MORE
0 By Loren Yaskin In Fight For YourselfPosted September 22, 2012Will This Prevent Me From Getting Health Insurance?Our healthcare broker indicated this is an important matter to resolve. READ MORE
0 By Loren Yaskin In Media TrainingPosted September 7, 2012Media Training: Don’t Let Your Speech Get StuffedI recommend making a choice and focusing on one important theme. READ MORE
0 By Loren Yaskin In Media RelationsPosted July 16, 2012Crisis Communications: Why We Didn’t Send The Media A Statement (Part 1)Responding quickly is important, but responding too quickly without thinking matters through can make the case unnecessarily complicated. READ MORE
0 By Loren Yaskin In Media Relations, Media Training, Public Relations, Video ProductionPosted April 25, 2012Media Relations: Businesses And PR Pros Can Learn From How Walmart Is Handling The New York TimesMedia Relations and Crisis Communications: What we like and don't like about how Walmart handled The New York Times story. READ MORE