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During a perfectly productive workday, snow started to fall in Scottsdale. I peered though a window to barely decipher a few flakes falling against the horizon. However, more snow began to drop [...]

by Gina Butchin “Necessity is the mother of invention.” This year has created an unprecedented opportunity for professional communicators to flex our creativity and adaptability. Seemingly, [...]

In the age of coronavirus, employee communications is illustrating its value as the company glue. Oftentimes, it seems companies spend so much time, energy and money focusing on their customers [...]

School districts face extremely complicated circumstances. They are in crisis mode. Staff is scrambling. COVID-19, mask policies and positive tests stretch far beyond past school controversies [...]

Jeff Bezos recently made a surprise visit to an Amazon fulfillment center and a Whole Foods store to thank employees working the front lines to get essentials to people during this crisis. There [...]

We walked into the building to interview an employee about the value of expanding public transportation. When Karl entered the room, we didn’t hesitate to begin the questioning before he [...]

Effective HR communications is a lot of things. It’s often behind the first impression your company gives to recruits and new employees (the welcome mat) or the door that closes on the way out on [...]

When announcing company news, consider a timely video release in addition to a traditional news release. Video is sometimes more powerful than words.

This approach can help break down silos, humanize your company’s divisions and pique interest in how your company operates.