0 By Loren Yaskin In Media Relations, Public RelationsPosted September 13, 2014Crisis Communications: NFL Must Improve OffenseThe NFL’s public relations strategy must not be one-dimensional. READ MORE
0 By Loren Yaskin In Public Relations, Video ProductionPosted August 21, 2013Hey Experts! Storytelling Isn’t New! Watch 1973 VideosAnd yet some people writing about this topic act as if the concept of storytelling is like Indiana Jones finding the ark. Please. READ MORE
0 By Loren Yaskin In Video ProductionPosted October 10, 2012Video Production: Has This Happened To You On A Street Corner?Shooting simple video of a building can get complicated especially when standing on a street corner with a camera. READ MORE
0 By Loren Yaskin In Media Relations, Public RelationsPosted August 8, 2012Chick-fil-A’s Story Shows Us Similarities Between Sports And Public RelationsExperts shouldn't be so eager to declare a victory one way or another. READ MORE
0 By Loren Yaskin In Social MediaPosted August 4, 2012For Me, Football Is A Season Of Social MediaTwitter notifications from South Florida sports writers, for me, are a economically responsible way of following my favorite team. READ MORE
0 By Loren Yaskin In Media RelationsPosted July 10, 2012The Media: A Photojournalist And Good Guy Who Needs Your PrayersTV reporters often have a select few photographers they hope to work with when they walk through the door. How could Joe Peters not be on my list? READ MORE
0 By Loren Yaskin In Media RelationsPosted March 13, 2012Peyton Manning and the media: Consider the sourceWho wants to simply report facts? READ MORE