10 Video Production Statistics
Credit union with a year-long campaign of six videos with over 700,000 views reported 51 percent increase in new target members. Source: Sentinel & Enterprise
Public Relations: Read This If You Have A Company Car
My Business, a bi-monthly magazine for the National Federation of Independent Business, quoted Loren in its April/May edition. Read this article called “Wrap It Up Turn Your Wheels [...]
Using your location to enhance your pitch to journalists
Where is this interview going to take place?
Employee Communications: How to craft effective company messages
Like human anatomy, a message has many layers that are all interconnected to one another and should connect back to the heart of your organization.
Why you should beta test your communications
Whether you're communicating a new company program or marketing a new product, someone from your target audience can provide invaluable feedback before they see the final email or the shiny new [...]
Blahgging
I try to read all the blogs I subscribe to even if I fall hopelessly behind. I worry if I skip one or skim another too quickly, I might miss a tidbit of information that could prove significant [...]