Are Your Animated Videos Drawing Up These Mistakes?

At a high level, creating animated videos can include discussions about on-screen text, voiceovers, background music and corresponding scenes. However, before leadership reviews the animation for [...]

14 Tips From Starbucks’ Red Collectible Holiday Cups

Starbucks announced its holiday drinks are back and that it’s giving customers a red collectible holiday cup when they order holiday drinks.   “This year’s cup will warm your heart as well as [...]

Back To School! Speaking To Arizona State University Students About Branding And Marketing With Video

Public Relations: Read This If You Have A Company Car

  My Business, a bi-monthly magazine for the National Federation of Independent Business, quoted Loren in its April/May edition. Read this article called “Wrap It Up Turn Your Wheels [...]

Video: The dog who loves belly flops

Video: It’s too easy being green

"A green screen can make your brand feel blue."

Your screaming turns me off

An HR manager in a satellite office sends an email to employees about changes in building security stemming from a corporate office mandate. The tone of her email is hostile and employees feel [...]

The Flip Side’s story on the man who left his website for Facebook

Are Job Interviews Killing Your Employment Brand?

The job interview is the face of your employment brand to prospective employees. It can either breathe life into your brand or extinguish any sparks that attract an applicant to your company in [...]

Social Media: Be a person, not a salesperson

Part 3 in a series: Keith speaks to the Phoenix Public Library’s Leadership Academy participants about why if you put on way too much makeup, he may Tweet about you.

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