http://youtu.be/UQJ6M_cm7bc
The United States Postal Service posted on YouTube a video of the postmaster general’s message to employees about a cyber intrusion of the USPS network. A YouTube message states the video owner disabled playback on other websites. To watch the video, click on YouTube’s logo on the bottom right corner of the video to watch the video on YouTube itself. You can also visit YouTube and search for the United States Postal Service YouTube channel.
Our initial reaction is the postmaster general’s delivery is dry and robotic. We don’t know him, but maybe he’s a nice guy who is reserved. He sounds sincere. Other than his delivery, his actual messaging is good and we give him and his organization credit for using video to share important information. The video includes graphics with bullet points of key messages. The postmaster general explains where he and employees go from here, what they need to do and how to address customer questions. We knock an otherwise solid effort down one letter grade for a dry delivery. Grade: B