Keith often included props to make his live shots more interesting. But we can recall only one or two times during media training when someone used a prop to enhance their mock interviews. Approach interviews as more than an opportunity to sit in a seat and answer questions one on one. Watch how Sony’s demonstration shoots its media demonstration to another dimension. Also notice how someone with the appropriate demeanor and attire directed the demonstration. Your CEO is not always the correct choice. You don’t need a PlayStation to make props zing!
[youtube]http://www.youtube.com/watch?v=9hUUsqhetX4[/youtube]
