At Cox Communications in Phoenix, I spoke to Better Business Bureau Accredited Businesses about “How to Increase Your Chances of Obtaining Media Coverage.” When businesses asked me their final questions toward the end of the seminar, one person stood, addressed the audience and recommended everyone forget everything I had said and simply hire me. I reassured the audience I had not made a prearranged agreement with the business to make that suggestion just before everyone left. But that’s not a bad idea! Ha!