In Media Relations
Finding ways to make TV election coverage more interesting moves beyond multi-touch screens.
  • NBC News using the ice rink at Rockefeller Center as an electoral map.
  • CNN holding a watch party in Times Square.
  • CNN using blue and red lights on the Empire State Building to keep track of the network’s electoral vote count.
  • CNN using “ballot cam” for live shots at places such as voting sites.
  • CNN and MSNBC using clocks counting down seconds to closing polls.

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