Toilet Paper’s Role In Better Video Production

In video production, make numbers stand out more by putting them in context. Make comparisons.

Video Production: How To Water Down The Key Message

Including more sound bites can weaken the essential idea, slowing down the video's pacing and unnecessarily extending its video’s length.

Video Production: Do They Look The Same Size?

How those logos appear in videos and how they look in comparison to each other can be a sensitive issue.

Video Production: Do You Need Anything Zipped?

Best question ever from an airline.

Video Production: When Willie Mays Stood Over The Plate

More than 50 years later, with a mixture of disco and 80s music playing above, Bill passionately shared his story while driving us to a car.

Medical Videos Aren’t Selling Freakin’ Refrigerators

In our opinion, such a video would do nothing to distinguish how a doctor is different from all the other doctors’ offices families see driving around town.

Annoying The Heck Out Of Video Production Zombies

A call to action is not always the only purpose of a video.

Video Production Is Not Fast Food Hamburgers

I've repeated numerous times video does not work simply because it's video.

Watch Video Production Tip 8: Goals And Audiences

Surgical Video Shoot