Media Relations

Editors and producers often wield the wand of power

I stand by my decision.

No matter how strong your story pitch to the media, you may get pushed aside for the following reasons.

Media Relations and Crisis Communications: What we like and don't like about how Walmart handled The New York Times story.

    Listening to the motivational speech during the morning editorial meeting about how crucial ratings is this time around. Watching promos that are better than the special reports [...]

Ozzie and the Marlins, to steal another baseball cliché, must stay ahead of the pitch.

Javelinas lost control of messaging long ago.

If you want media attention, re-arrange your schedule. Do some quick thinking. Don’t miss an opportunity.

Be comfortable or the prop backfires.

We hope their masts keep stretching for the sky.