Chris Pratt Controversy Reinforces Value Of Influencers During Crisis

Unlike his character Emmet Brickowski, everything was not awesome for Chris Pratt. People on social media characterized the movie star as the “worst Hollywood Chris” after he joked [...]

Inventive Ways To Keep Employees In Touch and Engaged 

by Gina Butchin “Necessity is the mother of invention.” This year has created an unprecedented opportunity for professional communicators to flex our creativity and adaptability. Seemingly, [...]

The Power of Employee Communications

In the age of coronavirus, employee communications is illustrating its value as the company glue. Oftentimes, it seems companies spend so much time, energy and money focusing on their customers [...]

Motion Graphics and Animated Illustrations – How To Get Graphic With Video Production

If your organization is considering adding motion graphics or animated illustrations to complement your mix of video production content, first consider the possibilities. Here is an example of [...]

Is It Sexist Or Do Male Grocery Shoppers Need Improved PR?

You would think I enjoy grocery shopping especially during off-peak hours. The pleasant, upbeat music. The brightly-lit aisles. The rush of cool air in the frozen section. Particularly on a [...]