Jim Mora’s 7 Media Lessons For Business Leaders

It is not positive when people characterize your response to an answer as a "rant." Imagine the reactions from clients, employees and the media if a business executive answered a question in such [...]

10 Presidential Debate Lessons For Business Leaders

News media interviews offer business leaders an opportunity to position themselves as industry experts. Take advantage of such occasions.

10 Media Training Myths

Media training is not about attempting to memorize a script of lines you may or may not believe in. It’s not about stifling your opinions.  It’s not about cleverly sidestepping [...]

13 Reasons To Hate Social Media

Social media can play an influential role raising your profile. However, the relationship with such marketing tools can feel like a rocky one. Social media reminds you of birthdays for people you [...]