Personal PR: 10 Ways To Chill Out

Look around at life surrounding you without looking down once at your smartphone.

Employee Communications: Execs Sometimes Forget This

Social working = being visible + listening + connecting

I Like It When You Talk Work To Me

It’s not uncommon for internal social media networks like Yammer to go untapped in organizations. Common excuses include lack of time, uncertainty of what to post or lack of responses to their [...]

Six Ways Leaders Can Get Employees To Feel The Love

Busy executives often unwittingly create silos in their organizations by not carving out time to chat with employees.

Shooting Video: Get Down With Google Analytics

These are basic steps that help businesses indicate how much video is driving traffic to their websites. The steps are basic but important.

Reporters Are From Venus, Producers Are From Mars

When reporters love your story pitches, don’t immediately pop the champagne and drop the balloons from overhead.

U.S. Postal Service’s Video Delivers Wrong Message

We would rather see the video focus on a home business owner.

Are Some Video Analytics Beneficial Or B.S.?

There’s pressure to measure almost every marketing effort. But judging video’s success is not black and white.

Shooting Video: Don’t Invite Too Many People Into Bed

We believe with video, less is often more.

Shooting Video: Apple’s Emotional Ad Steals Game 6

Why

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