Take It From A Reporter: Some PR Pros Are Stuck In Past
If you write “For Immediate Release,” I assume you still type “www” before URLs and get your oil changed every 3000 miles.
Shooting Video With The BBB At Take Charge America
Take Charge America is a non-profit financial education and credit counseling organization.
Media Relations: Apple Offers You More Than New Toys
Apple live streamed a special event introducing new products including the iPad mini. Companies can learn the following from the presentation: Provide journalists with visual, simple graphics. [...]
Media Training: Breaking Down The Debate For Businesses
Both men tried to bridge back to the economy. Businesses should try practice bridging to key messages no matter the question.
Personal PR: We Don’t Want To See, Hear Or Smell This
We recently saw, heard or smelled the following examples of violating our personal PR list:
Public Relations: We Saw Companies Commit These 7 Sins
Don't cold call people on their cell phones. That does not make you business savvy. That makes you annoying.
Public Relations: Six Businesses Which Did The Little Things Right For Us
In business, the little things matter. The following businesses did the little things for us that made a big impression in regards to good public relations: Mastro’s Ocean Club called to [...]
After Appeal And Letter, Health Insurance Company Offers Coverage
Healthcare is a significant issue affecting Americans. After writing our blog, others shared their stories. Social media allows us to collaborate on our discussions and realize we often share [...]
Media Training And The Second Presidential Debate: “After A While, It’s Cheesy. Just Answer The Question.”
Many media trainers like telling journalists "great question." But I think after a while, it's cheesy. Just answer the question.