0 By Loren Yaskin In Media Relations, Media TrainingPosted May 30, 2012Media Training: Be Prepared To Be Interrupted When Most VulnerablePrepare in real world scenarios to ensure you don't pop up as the next goof up on YouTube. READ MORE
0 By Loren Yaskin In Media Relations, Public RelationsPosted May 29, 2012Media Relations: Pitching Stories About “Old” People In This Day And AgeSome media outlets will approach with closed minds pitches about senior citizens. READ MORE
0 By Loren Yaskin In Internal CommunicationsPosted May 24, 2012Our Ragan.com Article Made Some Laugh And Annoyed Others Who Love Their Lingohttp://www.ragan.com/Main/Articles/44933.aspx Check out our original blog post (note different headline). READ MORE
0 By Loren Yaskin In Media Relations, Public RelationsPosted May 23, 2012Media Relations: We Press For You Not To Write “Press Release”Press release not only seems unnecessary, but the words may actually negatively impact a pitch's success. READ MORE
0 By Loren Yaskin In Video ProductionPosted May 21, 2012Attorneys Can Lay Down The Law With VideoMakes you stand out from the competition. READ MORE
0 By Loren Yaskin In Internal Communications, Social Media, Video ProductionPosted May 20, 2012Communications Crap We’re Tired Of Hearing And ReadingAutomatic Twitter messages that say “Thanks for the follow!” Golly, gee – you betcha! READ MORE
0 By Loren Yaskin In Media Relations, Public Relations, Social Media, Video ProductionPosted May 17, 2012Maybe Video, Social Media And Media Relations Shouldn’t Be A Numbers GameIt's like someone is building a road in the right direction, but we're not actually clear if it will get us where we want to go. READ MORE
1 By Loren Yaskin In Media RelationsPosted May 16, 2012Most Journalists Won’t Leap At This OpportunityThe best part about satellite interviews is they usually provide you with simply a head shot. READ MORE
1 By Loren Yaskin In Video ProductionPosted May 15, 2012Are you being safe when shooting video?When estimating your time to set up a shoot, you can't just assume you walk in and set up. You must allow for time, sometimes a lot of time, to devise a strategy on how to shoot video safely. READ MORE
0 By Loren Yaskin In HR Communications, Internal CommunicationsPosted May 14, 2012Employee Communications: When good workers dump you, avoid nasty break-upsWhen awkward goodbyes become a trend, an employer gets a reputation. READ MORE