Job Applicants Are Customers Too

A little acknowledgement can go a long way. Companies should keep this in mind when people take the time to apply to a job opening. Unfortunately, many companies still tend to dismiss job [...]

Faking It With Facebook

Everybody seems to be trying to get Facebook fans. But do these followers actually represent true fans? Or are they just your everyday friends? People give away prizes and free stuff just to [...]

How Snakes Put Your Pitch on TV

Keith speaks on a Business Wire social media panel in Scottsdale. His story about a snake wrangling pit stresses the importance of focusing a pitch and building solid relationships with members [...]

Getting Techies On TV

Keith has worked more than once with a local tech company that makes international waves. The CEO is good on TV. A room of servers made for a visual background for an interview. The company is [...]